A connector moves data from your source (CMS, PIM, ERP, feeds) into the search index. In online stores, it keeps products, prices, stock, and content in sync so results stay fresh and accurate.
A connector is an integration that extracts, transforms, and loads (ETL/ELT) data from a source system into your search platform. It maps fields, handles updates/deletes, and preserves permissions (ACLs) so the index mirrors the truth in upstream systems.
Connectors are the backbone of fresh, permission-aware search. With reliable deltas, clear mappings, and good observability, your index stays current and trustworthy.
Connector vs crawler? Connector reads structured sources/APIs; a crawler fetches HTML pages.
How fast should sync be? Aim sub-5 min for price/stock; nightly for heavy content.
What about deletes? Use tombstones or hard deletes with audit logs.
Multi-locale? Carry locale fields and currency/units per market.