Lemmatization reduces words to their dictionary form (lemma). It improves matching across inflected variants without breaking meaning.
Lemmatization maps words like running/runs/ran → run using a lexicon and morphological rules. Unlike stemming (which chops suffixes), lemmatization aims for valid base forms, preserving semantics and grammar.
Lemmatization standardizes word forms to improve recall and precision across languages—ideal for product text—while preserving exact handling for brands and codes.